24th May 2022
B1 SmartTV launches Sportworld on Samsung Smart TVs, a unique sports platform that provides fans with centralised and easy access to a wide variety of sports.
All Sports in one Place: B1 SmartTV launches "Sportworld", a unique sports platform on Samsung Smart TVs and Mobile | "Sportworld"is part of Samsung’s official "Made for Germany" promotion campaign
Twelve well-known sports broadcasters participate in the exclusive “Samsung Sport Paket”. The package offers the variety of sports like football, motorsports, eSports, fitness, and many others.
Sportworld aggregates all sports content and serves as a platform for all sports providers.
Munich,24th May 2022. These days it is difficult for sports fans to follow their favourite sports because of the fragmented sports rights landscape. The biggest challenge for sports fans: keeping track of all sports events. Sportworld, a product by B1 SmartTV, serves the different interests of sports fans.
Supported by a nationwide promotion campaign led by Samsung: Customers of a new Samsung TV – which is part of the campaign - get the “Samsung Sport Paket” as a gift for up to 12 months.
The exclusive “Samsung Sport Paket“ by B1 SmartTV
Sports fans can easily enjoy all sports with just one subscription. The exclusive"Samsung Sport Paket" by B1 SmartTV bundles the pay services of twelve popular sports broadcasters. The package costs EUR 14.99 per month. But even without a subscription, sports fans can use exciting Sportworld features.In addition to the EPG function, all Sportworld users can enjoy a free "24/7 Sportworld" channel, which broadcasts highlight content from the broadcast partners. The channel promotes the quality and the variety of the package to all sports fans.
The following sports broadcasters are integrated into the "Samsung Sport Paket": eSPORTS1, SPORT1+, SportBild+, SPORTDIGITAL FUSSBALL, European League ofFootball, Motorvision.TV, Sportdeutschland.TV, ClipMyHorse.TV, fight24.tv, MoreThan Sports TV, Fitness Nation, EDGEsport
The Variety of Sports
With the launch of the new Sportworld on Samsung Smart TVs, B1 SmartTV now offers all sports fans centralised and easy access to the whole world of sports. Sportworld aggregates all sports content through an optimised EPG function(electronic programme guide), which is fed by the programme information of over 35 sports broadcasters. Sportworld thus becomes the platform for all sports providers.
Gerd Weiner, Managing Director of B1 SmartTV, identifies new potentials here:
"Sportworld brings together what belongs together: sports content providers and sports fans. Sportworld offers all sports fans a smart overview of current and upcoming live events from all sports. This leads to visibility for sports providers, clubs and content owners. Soon, we will also offer customisable content channels to sports rights holders."
Made for Germany
Sportworld is part of Samsung's current nationwide "Made for Germany" campaign. Anyone who purchases a Samsung TV from the current 2022 model series and which is part of the promotion campaign will receive the "Samsung Sport Paket" within the Sportworld for up to 12 months free of charge - depending on the model category via Samsung’s promotion app.
Mike Henkelmann, Director Marketing Consumer Electronics at Samsung Electronics welcomes the partnership:
“We are certain: this year's Sportworld will make sports fans' hearts beat faster. The exclusive “Samsung Sport Paket” by B1SmartTV perfectly complements the offer of our "Made for Germany" campaign.”
The End of Media Disruption
B1SmartTV is also ready to end the media disruption by using innovative technologies: the new Sportworld mobile app, which will be released the following weeks, will enable users to interact smartly and latency-free between Smart TV and mobile device. Among other things, selected live events can be experienced on Sportworld with the patented Multi View technology, "NativeWaves EXP", from B1 SmartTV partner NativeWaves.
"With NativeWaves EXP, sports fans experience their favourite events in a new, personalised and exciting way and become much more involved in the action", says Christof Haslauer, CEO of NativeWaves.
Strong Partnership with Sportworld
NativeWaves. Both the Smart TV app and the Sportworld mobile app are developed by NativeWaves. Sportworld also cooperates with the Salzburg-based tech company by integrating their patented multi-view technology NativeWaves EXP at selected sports events within Sportworld.
coeno. The Munich-based UX agency coeno is responsible for the design and user experience of Sportworld. This applies to both the Smart TV app and the Sportworld mobile app which will be released soon.
About B1 SmartTV
B1 SmartTV develops highly relevant Smart TV and mobile apps with intuitive user journeys and smart interaction and transaction possibilities. Innovative technologies enable latency-free interaction between Smart TV and smartphone - and provide users with a completely new content experience. In addition to the brand experience platform "Brand.TV", Sportworld is currently in the spotlight. The new sports platform on Samsung Smart TVs and all iOS & Android smartphones satisfies the needs of sports fans by aggregating the variety of sports and sports providers on one platform and making it possible to experience them in one place.
In addition to the Smart TV app, Sportworld will also be available as a mobile app (iOS & Android) soon. The connection of both devices overcomes the media disruption and ensures innovative and fully synchronised interaction.